Allison Goldberg is the Chief Marketing Officer at Miami’s top real estate development firm, The Related Group, which she has been with since 2014. Her background includes being an Events Manager and Director of Community Relations at Dacra where she played an integral part in shaping Miami’s Design District into a cultural hub, Marketing manager at Saks Fifth Avenue in Bal Harbour, and Managing the McDonald’s Corporation account at the public relations firm Beber Silverstein. She holds a Public Relations and Marketing degree from the University of Miami and an Executive MBA from Florida International University.
What is the key to your success?
Adaptability is crucial. Success comes from embracing new perspectives and strategies. Creativity and teamwork are essential. That’s why fostering an environment where all ideas are welcome is key. By pushing boundaries and embracing innovation, we stay ahead in this fast-paced landscape.
What is your advice to future generations?
Strategic risk-taking and remaining steadfast in the pursuit of your passions is key. My transitioning from fashion retail to real estate was a leap of faith that enriched my career.
Building a robust and dynamic team based on trust, communication, and shared goals is essential. You’ll always go further together than alone.
Cultivating meaningful relationships enhances marketing effectiveness. My connections throughout my career have been critical, enabling innovative partnerships and events that advance real estate marketing.
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